I know you all expected at least one epic meltdown from me. But nope, this year, I had the magical pass that got me into every event without jumping through hoops. So I had a very easy time. One thing is clear: it seems the studios are more interested in unveiling trailers and news on their own terms than giving shows like CinemaCon the prominence it once held; very few exclusives were unveiled at the show.
The rumors were true. Sony confirmed that yes indeed The Amazing Spider-Man is now an official “universe.” There will be two spin-off films – Venom and The Sinister Six. After this big announcement Sony pictures surprised the crowd at CinemaCon by giving the audience a 30-minute taste of The Amazing Spider-Man 2. The three clips showcased an arc in the film.
Universal Pictures chairwoman Donna Langley came to the CinemaCon party ready to rock and roll. The audience was thrilled to see brand new trailers for most of their upcoming slate of films. We were treated to sneak peaks from several highly anticipated films from 2015 including a very surprising first look at Fifty Shades of Grey. While the presentation lacked star power and sizzle, it did have a lot of meat for us to chew on. We even got a surprise appearance by Angelina.
Hollywood comes to Vegas this week to do some glad-handing and schmoozing as the National Association of Theater Owners (NATO) holds its annual weeklong shindig. The goal of the week is, I really don’t know. It’s a chance for Theater owners to interact with their primary customer and discuss issues amongst themselves and with content creators. Hollywood studios will bring out the big guns with every major studio doing big presentations all week. Stars and executives will be on hand to debut new extended footage, hopefully announce some new projects and more.