El Rey, Robert Rodriguez’s new English-language Hispanic network, has debuted its first branding TV spot. It’s kinda clever. Check it out after the jump. El Rey launches in December.
About El Rey Network:
El Rey Network, launching December 2013, is a new 24-hour English-language network founded by maverick filmmaker Robert Rodriguez. The network’s action-packed content is anchored by original signature dramas, feature films, grindhouse genre, cult classic action, horror/sci-fi and next-generation sports. Curated by Rodriguez and his artistic collective, it will serve as a platform for diverse and riveting storytelling. El Rey Network awakens the renegade in everyone and has been created for viewers who won’t check a box. El Rey Network LLC (www.elreynetwork.com) is jointly owned by Robert Rodriguez and FactoryMade Ventures with a minority stake held by Univision Communications Inc.