The first season that Supernatural premiered on The WB Network, it was uncertain as to whether it would get a second season. The year was 2005 and it was a time of difficult transition that combined The WB and The UPN networks to form The CW, where the new direction was soon for shows geared towards teen girls (Gossip Girl, 90210, The Vampire Diaries). A supernatural, sci-fi, horror show about two demon-hunting brothers hardly fit into the target demographic at the time. But along with all the magic, mystery and urban legends that the show tackled each week, something magical was also happening with the viewing audience. The show was connecting on an unprecedented level to a wider audience, not just teen girls, thus building its fanbase with each passing episode. A fanbase which then took to social media en masse to spread the word and gain even more support. Those early actions blossomed into a voracious fanbase who kept the show in the public eye and indirectly helped in keeping it on the air for the next decade and counting. The true magic was not in the ghosts, witches and legends encountered every week, but in the way the relationship between brothers Sam and Dean Winchester resonated with that growing audience and kept them coming back for more. The chemistry, and enduring real-life friendship between actors Jared Padalecki and Jensen Ackles came together to create a bond between unforgettable characters that has endured for 14 seasons and shows no sign of slowing down.
Despite the scary elements, at its core Supernatural was, and still is, all about family. A theme which truly comes full circle as the show reaches the milestone 300th episode airing tonight Thursday, February 07, 2019 and brings back a character that fans have waited over a decade to see, for a truly magical family reunion.