ABC Family officially became Freeform TV on January 12, 2016. To celebrate the new rebranding, they had the Freeform Social DNA project, a virtual event merging Twitter, Facebook, Instagram, and Vine starting at 11am EST until the premieres of “Pretty Little Liars” and “Shadowhunters” at 8/7c & 9/8c respectively. Cast members from “Pretty Little Liars” and “Shadowhunters” interacted with fans via twitter and social media. And of course, Eclipse Magazine was here to join in the fun and chat with some of the stars! Continue reading Freeform Social DNA project celebrates ABC Family officially becoming Freeform TV→
On Tuesday, January 12th, ABC Family becomes Freeform – a name that “speaks to the network’s ongoing priority to super-serve Becomers, fans on that epic adventure of becoming an adult, a life stage that spans people who are ages 14-34.’
To celebrate the rebranding, Freeform will transition with a daylong virtual event that will include ‘a Social DNA Project with Twitter; a live stream of events via Periscope; a Vine booth; a BuzzFeed Facebook Live chat and a custom Pretty Little Liars Facebook icon; Instagram content and talent takeovers; and a “Pretty Little Liars” Snapchat filter.’ And that’s just skimming the surface!
The day will culminate in the series premiere of the sixth season premiere of Pretty Little Liars (8/7C) and the series premiere of Shadowhunters (9/8C). Follow the jump for much, much more.
If there’s a group of women who rock an LBD better than the Pretty Little Liars, I’m not sure who that would be. They even rock ’em in a cemetery (not unusual for them), though this time there’s a new accessory.
Check out the new poster for season 6B following the jump. Pretty Little Liars opens the first night of programming for the rebranded Freeform on Tuesday, January 12, 2016 (8/7C).
Beginning on Saturday, January 26th (Boxing Day, yay!) ABC Family will be airing some film favorites to ease us from Christmas to the new year.
First up will be the entire Harry Potter saga starting with Harry Potter and the Sorcerer’s Stone at 7am/6C – with an encore of Beyond the Shadows: The Making of Shadowhunters (10pm/9C) providing both a break between The Goblet of Fire and The Order of the Phoenix and giving those fans who missed it a chance to check it out in preparation for the series debut on Tuesday, January 12, 2016.
Following the Harry Potter Saga will be such faves as Hocus Pocus, Twilight: Extended Edition, Pitch Perfect, and more. Follow the jump for all the details.
ABC Family has announced the debut of the Sahadowhunters: Join The Hunt app – an app that allows fans of the books (and, soon, the series) to scan Shadowhunters marketing elements (posters, billboards, magazine ads and so forth) to unlock digital treasures from the show.
Once they unlock these treasures – such as The Mortal cup – they can take photos of themselves with those elements and collect points redeemable for Shadowhunters-related prizes. For further details, follow the jump.
ABC Family (soon to become Freeform) has released the first photo of Magnus Bane in his most natural surroundings. Check it out following the jump. Shadowhunters premieres on Tuesday, January 12, 2016.